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Tag: recall solutions

Mar
26

CPSC Working to Save Kids from a Danger Some Parents Aren’t Aware of: Tip-Over Accidents

Most parents know to look out for common dangers in the home that have the potential to injure their child, like household chemicals and cleaners, open windows and staircases. While they might be quick to purchase cabinet door locks and baby gates, parents could be missing a danger lurking in every bedroom of their home—the risk of injury or death from tipping furniture, particularly dressers.

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Mar
12

Product Recall Horror Stories: Four Top Causes of Sleepless Nights

Sleeplessness is a common malady of business leaders whose companies have had to undergo a product recall. When a recall hits home, how well a company prepares for and manages the recall requirements can mean the difference between preserving customer loyalty and severely damaging the brand reputation, or even worse…sink a business entirely. Anxiety levels spike throughout the company as leaders brace for bad publicity, lower earnings, lost market share, legal liability, or a host of other unwanted outcomes.

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Feb
26

Improving Auto Recall Notifications with Enhanced Data

According to the Census Bureau, an average of 11.2% of the population changes their address annually, which means that a huge number of automobiles require updates to their registered addresses every year. Further complicating this issue is the fact that roughly sixty million vehicles are transferred from one owner to another every year (seventeen million new and forty-three million used). For these reasons and many more, access to accurate vehicle owner information is a serious challenge for auto manufacturers.

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Feb
05

Improving Response Rates with Direct Notifications: How to Get Consumers to Play Ball

It’s no surprise that notifying consumers directly about product recalls is the most effective way to get dangerous products out of circulation. What is surprising is how much more effective direct notifications are, and why manufacturers and retailers don’t use them more often. A study last year by the Consumer Product Safety Commission (CPSC) found that recalls which employ direct notifications have a healthy response rate of about 50 percent.

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Mar
28

Contact Centers That Drive Results

Most business leaders have been on the receiving end of a bad customer service experience themselves. But few understand how to prevent that experience for their own companies. Too often, contact center procedures leave customers feeling unengaged. For automakers, this can have repercussions with not only vehicle owners, but in some cases, the media and regulators. Many contact centers rely heavily on lengthy, impersonal scripts. This can leave an already agitated customer feeling even more frustrated.

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