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Tag: recall planning

Mar
29

Pet Food Recalls Can Take a Bite Out of Companies

What type of recall is most likely to overwhelm internal contact centers with distraught, often inconsolable, callers? One involving a children’s product? Perhaps the elderly? While those recalls are far from exempt from high call volumes, pet food recalls present by far the most challenging consumer response. This may seem surprising at first. But when you look at consumer behavior and sentiment, it actually follows recent trends. Figures from the

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Mar
12

Prevention and Preparedness Go Hand In Hand

When it comes to product safety, company efforts are often divided into two categories: recall prevention and recall preparedness. But one shouldn’t be implemented without the other.  In fact, proactive prevention can strengthen recall preparedness – and vice versa. To truly protect the public and mitigate risk, companies should take a holistic approach to product safety. Invest in new technology. As with anything else, many recalls are a result of human error.

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Jan
19

When Food Companies Get Their First Taste of Recalls

Food companies have many challenges to deal with on a regular basis: cost controls, the frequently changing health concerns of consumers, the need to stand out in an increasingly crowded marketplace, and more. In the midst of all those factors, the potential for a product recall may not be top-of-mind, especially for smaller companies and those who haven’t experienced a recall before. The top causes of food recalls, such as the discovery of potential bacterial contamination or undeclared allergens, happen fast.

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Jan
08

Kill Your Flowery Language

If you work in an office setting, chances are you’re familiar with “corporate speak.” Synergy. Ecosystem. Silos. The list goes on and on. In some settings, they are harmless – even useful, depending on whom you ask. But there is one place you should ban all flowery jargon: recall communications. While recall announcements should never be too casual or watered down, it is crucial that they be reported clearly.

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Dec
07

Who’s Afraid of a Big, Bad Regulator?

When a company is about to initiate a recall, regulators may seem like the enemy – ready to pounce at the slightest misstep. But the reality is typically very different, and this viewpoint can actually make the situation worse. A better approach is to work closely with regulators and position your company as a partner, rather than an adversary. Here are some steps to go about it: Act fast. One of the most common mistakes companies make is also one of the worst: waiting too long.

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