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Category: Product Recall Best Practices

Jan
08

Kill Your Flowery Language

If you work in an office setting, chances are you’re familiar with “corporate speak.” Synergy. Ecosystem. Silos. The list goes on and on. In some settings, they are harmless – even useful, depending on who you ask. But there is one place you should ban all flowery jargon: recall communications. While recall announcements should never be too casual or watered down, it is crucial that they be reported clearly.

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Dec
20

The Future of Recalls

With a new year upon us, most of us set new goals and wonder what the future will bring. When it comes to product recalls and the regulations that surround them, change often comes slowly – but it does happen. There are several emerging trends that are expected to continue into 2018 and beyond. Many of them are focused on ways to increase consumer awareness and response levels. New electronic alerts. In 2017, the U.S.

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Dec
11

Who’s Afraid of a Big, Bad Regulator?

When a company is about to initiate a recall, regulators may seem like the enemy – ready to pounce at the slightest misstep. But the reality is typically very different, and this viewpoint can actually make the situation worse. A better approach is to work closely with regulators and position your company as a partner, rather than an adversary. Here are some steps to go about it: Act fast. One of the most common mistakes companies make is also one of the worst: waiting too long.

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Nov
20

Keeping Thanksgiving Recalls from Gobbling Up Business

Recalls aren’t seasonal. They can happen to any product, from any company, at any time of the year. But as the saying goes, perception is reality, and that is also true when a recall is issued for a product near the holiday when it is most likely to be used. Since food products are often most likely to gain widespread attention anyway, when the two factors intersect, companies can often be carved up by the media and consumers. It has happened before. While news of turkey recalls have often been

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Oct
10

Inadvertently International: How Recalls Go Global

Global recalls bring an added layer of complexity. There are numerous, sometimes conflicting, regulations to follow. Consumers and the media often have different expectations and reactions. Various stakeholders typically speak many languages. Companies that directly operate exclusively in one country may assume they will avoid these complications. But that isn’t always the case. It is easier than ever to move products across borders, and it happens frequently for a number of reasons.

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