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Tag: recall planning

May
17

Social Media and Food Recalls: When Bacteria Goes Viral

For many companies, social media is both a blessing and curse. It is a relatively inexpensive way to promote new products and increase brand awareness. It helps businesses learn more about their customers. On the other hand, complaints and poor reviews can be potentially damaging if they aren’t navigated correctly. That’s especially true during a crisis such as a product recall.   In our recent

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May
05

Food Pathogen Testing: What’s on the FDA’s Menu?

At a recent Grocery Manufacturers Association (GMA) event, a Food and Drug Administration (FDA) representative spoke about the agency’s push for pathogen testing in food products. A combination of more sophisticated testing and more aggressive regulatory enforcement has helped drive up contamination recall activity in the food sector in recent quarters.

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May
04

Top 5 Keys to Making Effectiveness Checks Truly Effective

Depending on the type of product, the issue that is causing the recall, and the regulatory body in question, performing effectiveness checks is either a mandatory step or a recall strategy best practice. The process helps validate that consignees have been notified and, to the greatest extent possible, taken appropriate action. Below are some of the most important ways to ensure effectiveness checks live up to their name. Include them in recall plans.

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May
03

Top 4 Auto Recall Pitfalls

As the auto industry continues to face challenges with recalls and regulatory pressure to increase repair rates, automakers must take extra steps to improve their outreach efforts. But these efforts are only effective if certain best practices are followed – and if these common pitfalls are avoided: Receiving sporadic repair updates.

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Apr
03

Preparing in Advance for a Lithium-ion Battery Recall

A product deemed likely to catch fire is almost certain to spark the interest of the media and the public. Issues with lithium-ion batteries are no exception. In addition to the attention, the logistics behind these recalls are highly complex. While preparedness is always a good idea, it is especially true for products containing these batteries.  Without a robust recall plan in place, by the time consumer complaints come in to call centers and begin to broadcast on social media, you’re already behind the ball.

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